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Category - Players and sponsorship

Sponsorship as a marketing tool in cricket

Players and sponsorship

Sports companies are the first to be asked for sponsorship and it is imperative that the relationship from any arrangement is balanced. What is sponsorship? Sponsorship is a form of marketing used to sell product. In cricket it…

Back in the UK

Players and sponsorship

Bradbury have not many sponsored players in the UK, but quality certainly makes up for quantity.  Anuj Dal at Derbyshire County Cricket Club is a wonderful sponsored player that is making the most of the support he gets…